Party Like it’s 1995.

How can we capture the spirit of the 90’s while showcasing the Vancouver Grizzlies brand? This was the task at hand when we went out to record content in the first ever Memphis Grizzlies Marketing Photoshoot.

While the arena was undergoing construction, we were given the opportunity to capture unique content in our own way. Aligning with the Marketing, Social and Content teams, we planned to set up a dorm room from the 90s in the life of a Grizzlies fan.

Photos were taken on windup Kodak single-use 35mm, Polaroid cameras and behind the scenes camera while blaring 90s music and playing NBA Jam on N64. The Players loved it, the staff loved it, and it made for great content to use on email marketing, arena gameday graphics, and social first engagement.